Stop paying growth taxes.
Hire an AI Loyalty Agent
Loyalty gives you points, VIP tiers and rewards with no order limit. Co-Pilot lets the agent sell on its own: WhatsApp, proactive messages and AI campaigns. Your bill never grows with your orders; the agent's work is paid in credits.
On the Shopify App Store · works with WooCommerce· prices in EUR, before VAT
- VIP tiers, points and rewards
- Refer-a-friend, bonuses and reward rules
- Checkout and thank-you page blocks
- Your own portal domain and email domain
- 250 credits / month
- Everything in Loyalty, plus
- WhatsApp channel
- AI automations, campaigns and the Merchant Copilot
- Predictions, RFM segments, win-back and expiring-points messages
- Klaviyo, Shopify Flow and points expiry
- 1,250 credits / month
- Everything in Co-Pilot, plus
- Several Shopify markets
- Prices, languages and domains per market in every message
- Lower SMS rates at volume
- Priority support and onboarding
- 2,500 credits / month
- Everything in Scale, plus
- Every module included
- Custom credit volume and message rates
- Custom integrations and a DPA
- A dedicated success manager
Add a skill, €99 a month each
Modules give the agent new channels and tools on any paid plan. A module is access only: what it sends is paid in credits, like everything else.
Viber
€99 / monthYour own Viber bot: the agent answers, sends rewards and campaigns on Viber. Viber charges us per bot, so the bot is a module on every plan.
Support
€99 / monthThe inbox for your whole team: unlimited seats, saved replies, order actions from the chat, translation and an email channel.
Social + Comments
Coming soonInstagram and Facebook messages in the same inbox, and an agent that answers comments under your posts.
Four reasons retailers switch to 
Most loyalty apps price by orders and keep AI and messaging in separate tools. Noli keeps the price flat and puts the program, the agent and the channels in one place.
Zero growth tax
Smile's Growth plan covers 2,500 orders, then charges $20 per extra 100. LoyaltyLion's public price stops at 500 orders. Noli's paid plans have no order limit, so your bill stays the same on Black Friday.
LoyaltyLion · custom above 500
Every paid plan.
Consent you can show
Joining the program, email, SMS, WhatsApp and Viber are separate opt-ins, each recorded with the time and the source. Nothing is pre-ticked.
for everything
✓ recorded per customer
Redeem where they buy
The customer picks how many points to spend in the cart or the chat, and Noli applies a single-use code to the cart for them. Blocks on the thank-you and order status pages show the balance; inside checkout needs Shopify Plus. VIP tiers and checkout blocks are on every paid plan.
from a separate page
from €49/mo
Several markets, one store
On Scale, the agent quotes each Shopify market's own prices, language and domain in chat, email and WhatsApp, so a customer in Romania gets the Romanian price and link.
for every country
price · language · domain
Which plan fits your stage?
A side-by-side breakdown of what's included on each tier.
| Feature | Loyalty €49/mo | Co-Pilot €249/mo | Scale €499/mo | Enterprise Custom |
|---|---|---|---|---|
| Loyalty program | ||||
| Monthly orders limit | ♾️ Unlimited | ♾️ Unlimited | ♾️ Unlimited | ♾️ Unlimited |
| VIP tiers & tier rewards | ✓ Yes | ✓ Yes | ✓ Yes | ✓ Yes |
| Refer-a-friend & bonuses | ✓ Yes | ✓ Yes | ✓ Yes | ✓ Yes |
| Reward rules (visibility, delivery-only, code expiry) | ✓ Yes | ✓ Yes | ✓ Yes | ✓ Yes |
| Checkout & thank-you blocks | ✓ Yes | ✓ Yes | ✓ Yes | ✓ Yes |
| Points expiry | - No | ✓ Yes | ✓ Yes | ✓ Yes |
| Own portal domain & email domain | ✓ Yes | ✓ Yes | ✓ Yes | ✓ Yes |
| Channels | ||||
| Branded portal & email | ✓ Yes | ✓ Yes | ✓ Yes | ✓ Yes |
| AI web chat | ✓ Credits | ✓ Credits | ✓ Credits | ✓ Credits |
| - No | ✓ Yes (plus Meta fees) | ✓ Yes (plus Meta fees) | ✓ Included | |
| Viber | €99 / month | €99 / month | €99 / month | ✓ Included |
| SMS | ✓ Credits | ✓ Credits | Lower rates at volume | Custom rates |
| AI agent | ||||
| Automations & AI campaigns | - No | ✓ Yes | ✓ Yes | ✓ Yes |
| Predictions & RFM segments | - No | ✓ Yes | ✓ Yes | ✓ Yes |
| Win-back, expiring-points & push messages | - No | ✓ Yes | ✓ Yes | ✓ Yes |
| Merchant Copilot | - No | ✓ Yes | ✓ Yes | ✓ Yes |
| Included credits | 250 / mo | 1,250 / mo | 2,500 / mo | Custom volume |
| Integrations | ||||
| Order API (WooCommerce, your own site) | ✓ Yes | ✓ Yes | ✓ Yes | ✓ Yes |
| Klaviyo & Shopify Flow | - No | ✓ Yes | ✓ Yes | ✓ Yes |
| Several Shopify markets | - No | - No | ✓ Yes | ✓ Yes |
| Team & support | ||||
| Team inbox | 2 seats | 2 seats | 2 seats | Unlimited |
| Support module (unlimited seats, saved replies, order actions) | €99 / month | €99 / month | €99 / month | ✓ Included |
| Onboarding | Self-serve | Self-serve + chat | Priority support & onboarding | Dedicated success manager |
You pay for the work the agent does, not for your orders
A credit is a unit of work: a conversation the agent handles, a message it sends, a campaign it drafts. Your loyalty program itself never uses credits, and neither do your orders.
Every paid plan adds its credits each month, yearly plans included; they cover the month they are given for. Need more? Packs of €49 / 250, €99 / 500, €299 / 1,500 credits, valid 90 days.
What 1,250 credits (Co-Pilot) cover in a month: about 1,250 AI conversations, or 6,250 WhatsApp messages, or 2,083 SMS, or any mix of them.
What uses credits
| AI conversation with a customerEverything a customer writes within 30 minutes is one conversation, however long it gets: web chat, Viber, WhatsApp or email. | 1 credit |
| Question to the Merchant CopilotEach question you ask the Copilot in the admin. | 1 credit |
| AI-drafted campaignOnce per campaign. Regenerating the design or editing the copy is free. | 5 credits |
| WhatsApp messageEach delivered message from a campaign, an automation, Shopify Flow or a template you send from the Inbox. The agent's replies in a conversation are part of the conversation. | 0.2 credits |
| Viber messageEach message the Viber module sends to a customer from a campaign, automation or notice. | 0.4 credits |
| SMSPer segment: up to 160 Latin or 70 Cyrillic characters. A longer text is split into several segments. | 0.6 credits / segment |
| Purchase forecastPer customer group the AI forecasts for (who is likely to buy again, and when). | 3 credits |
Never uses credits
- Orders: unlimited on every paid plan, no overages
- Earning and redeeming points, rewards and VIP tiers
- The customer portal and its notices
- Email: campaigns, automations and notifications
When credits run out
Your loyalty program keeps running: customers still earn and redeem points, see the portal and get their notices. What the agent does for you (AI replies, campaigns, paid messages) pauses until next month's credits or a pack. We let you know before you run low.
Pricing, in plain words
Are there really no order overages?
What counts as one AI conversation?
What happens if I run out of credits?
What are modules?
How do I move from Smile, Yotpo, LoyaltyLion or Growave?
Where do customers redeem points in Shopify?
How does Noli handle consent?
Can I switch plans or pay yearly?
More answers about the agent, the trial and your data on the FAQ page.
Pick a plan. Keep every order. Hire the agent
No card needed to start. Your 14-day trial begins when your program goes live.